Digital Analytics & Tracking Consultant | German- & English-Speaking (m/f/d) | GA4, GTM & eCommerce | 100% Remote | Full

We are a digital marketing agency looking for a Digital Analytics Consultant to support our team and eCommerce clients, particularly in the following areas: • Implementation and optimisation of GA4 tracking • Client-side and server-side Google Tag Manager • Consent Management Platforms (CMPs) • Ideally, tracking implementations in combination with Shopify We are open to both freelancers and candidates seeking permanent employment, on either a full-time or part-time basis. Tasks • Lead the design and implementation of advanced GA4 tracking setups, including GA4 Enhanced E-commerce • Develop, implement, and maintain client-side and server-side Google Tag Manager configurations • Implement and optimise Google Consent Mode • Ensure that Consent Management Platforms (CMPs) are properly integrated, GDPR-compliant, and compatible with analytics and marketing tools; legal expertise is not required, but relevant experience is an advantage • Provide strategic and technical analytics consulting to our German-speaking clients • Collaborate with our English-speaking internal tech support team to build, challenge, and continuously optimise tracking setups • Support data integrations with BigQuery and Looker Studio, with additional assistance from specialist team members • Provide general technical support across Digital Analytics, Tracking, and MarTech Requirements • At least five years of hands-on experience in Digital Analytics, ideally more • Expert-level knowledge of GA4, Google Tag Manager, and Consent Management Platforms; experience with Shopify is an advantage • Experience in a relevant digital marketing discipline, such as Paid Search, Paid Social, or Display Advertising • Proven experience with server-side Google Tag Manager is essential • A solid understanding of the GDPR and its implications for digital tracking and data collection • Familiarity with BigQuery, Looker Studio, and other Google Cloud tools • Basic JavaScript skills, particularly in areas such as event handling and dataLayer manipulation • Ability to advise clients professionally in German and communicate fluently in English with our internal team • Strong problem-solving skills and a proactive, solution-oriented approach in a technical environment Benefits • Flexible engagement as a freelancer or in a fully remote permanent position • Long term project opportunities with leading eCommerce brands • A smart, supportive team with a strong technology-driven mindsetA 100% remote-first setup with asynchronous workflows and regular team syncs • A 100% remote-first setup with asynchronous workflows and regular team syncs We welcome applications from both freelancers and candidates interested in a permanent full-time or part-time position. If this role matches your experience, please include a short 2–3 minute introduction video with your application. In the video, we would like to learn more about: • Your experience with GA4, Google Tag Manager, server-side tracking, and Consent Management Platforms • Relevant eCommerce or Shopify tracking projects you have worked on • How you approach complex tracking challenges and collaborate with clients and technical teams • Your ability to communicate with clients in German and work with our internal team in English The video does not need to be professionally produced. A clear and authentic introduction is completely sufficient. Please note that we can only consider applications that include a video. We look forward to getting to know you. Find more English Speaking Jobs in Germany on Arbeitnow